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World Cup Social Media Marketing England vs. USA Multi Media Strategies

 

A 2010 World Cup Social Media marketing multimedia strategy comparison of the United States verse England. Multimedia marketing strategies involving a sample of each countries online newspaper, radio and television Social Media marketing approach to the 2010 World Cup™. A strategy aimed at leveraging the immense interest and intense passion of Football, known as Soccer in North America, fans the world over.

This comparison features Social Media marketing strategies being conducted by media sources in the UK and US in an attempt to compare and determine who is on their way to scoring a Social Media marketing victory. This press release is part of the ongoing "Social Media World Wide Cup" (1) market research promotion being conducted by
Irbtrax SEO Social Media marketing.

To learn how Irbtrax can help optimize your Social Media campaign or to have your company reviewed for inclusion in ongoing publications about this market research promotion view the Irbtrax website displayed beneath this release or visit:

http://www.Irbtrax.com

A Social media market research promotion that is monitoring the level, creativity and application of Social Media strategies used by businesses to connect with their target market during, before and after the 2010 World Cupâ„¢. The first World Cupâ„¢ since the exponential growth of Twitter and Facebook, YouTube as well as the implementation of Google Caffeine's real time search results.

The UK bracket:

BBC/football/world-Cup-2010.com

Among the unique and interesting attractions:

An interactive map where fans can share how they are celebrating the 2010 World Cupâ„¢

An online World Cupâ„¢ album where fans can their photos of the 2010 World Cupâ„¢

World Cupâ„¢ real time news, a live Twitter feed, custom videos and a custom coverage of all 32 teams.

The Guardian.uk.Football/2010-World-Cup

Online version of English newspaper featuring:

Interesting if not sometimes zany rumors about the 2010 World Cupâ„¢.

A World Cupâ„¢ fantasy Football league, World Cupâ„¢ kits, Blogs and live Twitter feeds.

The US bracket:

ESPN/SoccerNet-World-Cup-US.com

Among the unique and interesting attractions:

Live fantasy games and a multitude of contests that promise cash prizes.

A selection of videos featuring famous past World Cupâ„¢ winning moments.

Live Twitter feeds, online mobile access to view the games, specialized mobile applications and Blogs.

NYTimes/Goal/World-Cup-Blog.com

Online version of US newspaper featuring:

Live heat maps of the matches in progress with scores and field position.

A "Blog Roll" listing World Cupâ„¢ related Blogs from countries across the globe.

Final score

In the online newspaper bracket the edge would go to the NY Times for their innovative heat maps and world wide Blog options. In the online multi media bracket the edge belongs to the BBC for what appears to be a high degree of social networking using a less corporate approach. However, there's no doubt that the Social Media marketing sophistication being employed by the media during the 2010 World Cupâ„¢ is well on its way to setting world records.

About: Irbtrax provides Social Media Internet marketing, Search Engine Optimization, Mobile Media Optimization results and Market Research solutions for businesses seeking a competitive advantage. Including optimizing your online marketing efforts for Google Caffeine and a keen focus on results. (1) The "Social Media World Wide Cup" is not affiliated in any manner with the FIFA World Cupâ„¢.

 


Last Updated ( Saturday, 19 June 2010 16:11 )