There is an entrepreneur looking to being a business almost every day but what start-ups do you really want to be looking at in 2013?
Below are a few start-ups that have already begun to make a name for themselves and are steadily become household names.

Nasty Gal

It is said that Nasty girl could become the next big thing when it comes to online media.

Sophia Amoruso, founder of Nasty Gal, begun the site in order to filter through new and vintage garments – somewhat like the way a travel site would choose its flights.

Now by pairing this neat trick along with Amoruso’s eye for unique and racy pieces, Nasty Gal has gathered 84,348 followers on Twitter, 586,812 followers on Instagram and 590,000 likes on Facebook. For a start-up in the fashion world this is not bad at all.

If fashion is your thing then Nasty Gal definitely a site you want to keep an eye on.

Square

Square is an electrical payment service that allows for a quick and easy way to have your credit cards be accepted through your mobile phone.

Since its first introduction in 2010, Square has quickly become the talk of the town. The sleek plastic credit card swiper originally drew envious looks to any who had one attached to their iPhone. I think it’s safe to say nothing has changed.

After partnering with Starbucks the company has only managed to further up the brand’s profile. Not too shabby for only being around for two years – Square is definitely doing it right.

Cloudera                                     

Cloudera has picked up on the basics of Hadoop technology and is already on its way to leading the enterprise push.

Now Cloudera deals with Big Data. In other words, storing and processing vast amounts of data. The company’s chief scientist, Jeff Hammerbacher is already appearing on many lists for promising entrepreneurs. Hammerbacher originally worked with Facebook when the company was still in its infancy, where he used to use Hadoop to reveal insights about user behavior.

Cloudera brings the benefits of this technology to the enterprise.

Spotify

Launched in 2008 – Spotify has quickly started to climb the ranks. By September 2010 the application had already gained about 10 million users, with approximately 2.5 million of them paying members.

Spotify runs on many different systems and works on computers, mobile, and tablets, as well as your home entertainment system. It allows you to download the music you love on or offline. You can also build personal collections through creating playlists – this allows you to have the perfect soundtrack for any mood or occasion.

Spotify is also big on being social. It gives you the choice to share music via your email, Facebook, Twitter, your blog and even Spotify itself.

If music is your passion you may want to check this start-up out.

Now Cloudera, Spotify, Nasty Gal and Square are not the only interesting start-ups out there but they are sitting in top spots.
As a whole make sure to keep an eye out for the up and coming start-ups in 2013, many of them show potential and are bound to become hits.

Shireen Louw is a professional wedding photographer based in Cape Town, South Africa. Visit her wedding photography portfolio for more details.