E-27,Connaught Place - Delhi, 25th Feb'13: “Linen Club” Fabrics - The Premium Brand from Jaya Shree Textiles, a unit of Aditya Birla Nuvo Ltd, opened their 4th exclusive showroom in Delhi. This is the 72nd Exclusive Showroom of Linen Club Fabrics in India.Mr. Jasvinder Singh Kataria, SBU Head – Linen Fabrics, inaugurated the showroom.
This exclusive showroom offers a wide range of linen fabrics and ready-to-wear garments. In fabrics, Linen Club offers pure linen to exotic linen blends, printed and embroidered linen fabrics suitable for wardrobes of men and women ( for shirts trousers, suits, kurta-pyjamas, skirts, tops, suits, jacket etc).To add to its newest offering, accessories are available such as Stoles, Laptop bags, Ladies Bags, Handkerchief and Scarves.
“For all you trendsetters, the fashion statement this season would be to dress yourself up in linen” says style guru Rohit Bal, who endorses Linen Club Fabrics and a diehard Linen Club Fabrics loyalist. He goes on to add “This wonderful gift from the nature - linen fabrics is extremely suitable for the climate of Delhi. Linen is the most comfortable fabric that is skin friendly, made of Flax Fibre imported from France & Belgium. It’s distinctive look and skin friendliness sets Linen apart from the other contemporary fabrics. It is also anti-bacterial by nature. With its moisture absorption capacity double than cotton, linen fabrics keep you cool in summer and warm in winter” concludes Rohit Bal.
Mr. S. Krishnamoorthy, President – Textiles Division, Aditya Birla Group, stated that “Linen Club from Jayshree Textiles is India’s finest fabric brands that is highly regarded in the market. Linen Club is popular with the leading garment brands of India such as, Colour Plus, Louis Phillipe, Van Heusen,Wills Lifestyle, Park Avenue etc. The popularity and trust in linen from consumers is growing by the day. The opening of this exclusive Linen showroom is a big step forward for natural fabric lovers of Delhi.
Mr. Jasvinder Singh Kataria, SBU Head - Linen Fabrics added that “The idea is to strategically coincide this launch with the summer and marriage season ahead. We promise to bring the best of our collection to Delhi to make this exclusive showroom a preferred destination for the Linen Lovers.”
Linen Club The Ramp” is located at E – 27, Connaught Place , Near HP Petrol Pump, New Delhi - 110001. Tel: (011) 23418640.
About Jaya Shree Textiles :
Jaya Shree Textiles, A unit of Aditya Birla Nuvo Ltd. is situated in Rishra, Hooghly and is India’s first integrated textile manufacturing unit to bag the coveted ISO 9001 2008, ISO 14001 2004, OHSAS 18001 2007, SA 8000 2008 and Oekotex 100 certifications for their commitment and excellence in production and quality. Setting benchmarks in linen, Jaya Shree Textiles have strived for excellence, matching the quality standards of the European linen. Internationally acclaimed Italian designer like Mario Talli Nencioni has enriched the design value and have made Linen Club fabrics the preferred choice of connoisseurs worldwide.