New expanded product line and exciting naming convention will enhance Freshana’s brand recognition and brand singularity.
Johns Creek, GA / February 14, 2014 / Freshana Organic Solutions, LLC / Freshana Organic Solutions, the world leader in 100% organic and natural cleaning and air purifying products, announced today their expanded product line and exciting new product brand naming. Freshana has the only patented microencapsulation organic process which provides environmentally safe surroundings for family, children, pets, customers, clients, employees and the environment faster and safer than any chemical or enzyme-based products on the market. Zero artificial derivatives. Zero chemicals or Toxins. Zero Perfumes or Phthalates.
Freshana’s CEO, David Elmore stated, “We are excited about the new line and names for our revolutionary products. It brings a singularity, an excitement, a different and exotic feel to our customers and clients. Each product will be a palindrome, spelled the same forwards and backwards. It looks and sounds interesting, it’s original and fun, and more importantly, it represents our great products, which clean safely and amazingly forwards and backwards!”
Elmore also said, “Not only have we changed our product naming convention, but also listened to our customer’s feedback and added specific formulated products which now include a pet wash/pet stain remover, dishwasher cleaner and a product for carpets and hardwood floors.”
The new products and names are:
AIRIA (Air Purifier
)EEZZEE (All Purpose Cleaner)
MAXAM (Heavy Duty Cleaner)
AUQUA (Dishwasher Cleaner)
REVIVER (Carpets and Hard Floors)
ANIMINA (Pet Wash and Pet Stain Remover)
Once again, Freshana is moving quickly in a direction that reflects the development, growth and expansion of the Freshana brand and product line and continues to display what Freshana’s evolution as a company and our commitment to our consumers is all about.
Mike Elmore, Freshana CMO, “This new look and feel is reflecting exactly what our customers have been telling us for the past few years: You have something amazing, different and unlike any other products on the market. We now have the dynamic design elements and design to complement our amazing products.”
The roll out of the new product line and naming conventions will begin shortly and production and manufacturing will begin this month.
About Freshana Organic Solutions, LLC: 100% Organic AND 100% Effective. The Finest All-Natural Cleaning Products on the Planet. FOS was established in April 2011 by world-renowned chemist Dr. Robert Bayless. With his microencapsulation process, Dr. Bayless helped in the 10 years it took scientists to develop the organic concentrate, which speeds up nature's natural process 1,000-fold. So organic and safe that the product themselves can even be drunk safely.
Though the USDA and other government entities allow companies to call their products "organic" if they have only 95% organic content and 5% chemicals, Freshana does not accept that designation as being safe for consumers. Freshana is 100% ALL natural, ALL the time, in ALL circumstances giving you 100% peace of mind. Our goal is to make the world a safer, cleaner place.
We aim to change the way people look at “organic.” No longer do you have to give up quality for safe cleaning. In other words, our Air Purifier & Cleaning Products work as well or BETTER than poison products — and they are totally organic and safe. Other major manufacturers of “odor eliminators” design products that don’t actually “eliminate”; they simply “mask” odors, propagating the environment with harsh chemicals and a strong “replacement” scent that is intended to only "disguise" the hydrocarbon odor. By only masking, these products infuse the environment with chemicals that can be harmful to people and pets or instigate a very strong allergic reaction. Freshana products were designed specifically to correct this wrong, by using an ingenious and complex blend of natural ingredients and a state of the art microencapsulation process in a patented formula to eliminate the hydrocarbon odors and messes naturally and almost instantly.
For Questions or Inquiries, please contact:
Mike Elmore, CMO
)mike.elmore (at) FreshanaOrganic (dot) com